Holland & Barrett launch new charity partnership with Comic Relief
- charitylinks
- Jan 28, 2024
- 2 min read

From each purchase from a range of Holland & Barrett products, 10p will be donated to the charity.
Holland & Barrett announces new three-year multi-million pound partnership with Comic Relief to help more people “Move Well to Live Well”
Holland & Barrett is joining the lineup of official partners of Comic Relief, ahead of Red Nose Day 2024
New three-year partnership aims to use sport and movement to inspire people to move more, have fun and raise money - ultimately changing lives all year round
Holland & Barrett has just announced a new, exciting 3 year charity partnership with Comic Relief to help change lives by breaking down the barriers to enjoy physical activity and sport to encourage a healthier and happier country.
The 3 year charity partnership aims to raise a huge £2.6mln for Comic Relief during the charity partnership, with an opportunity for all Holland & Barrett customers and colleagues to join in with the fundraising efforts for Comic Relief’s flagship fundraising campaigns, including Red Nose Day and Sport Relief. With time, the ambition is to create a bespoke fund that supports projects that use physical activity and drive social impact.
Alex Gourlay, Executive Chair, Holland & Barrett, said: “Comic Relief’s mission to change lives aligns seamlessly with Holland & Barrett’s commitment to making health and wellness a lifestyle for everyone. Sport brings people together across culture, language, gender, and social class. It not only benefits mental and physical health but also has the ability to drive positive social impact. Giving, helping others and having fun together are factors in building mental wellness so we’re delighted to be part of the Comic Relief family. Look out for lots more exciting ideas and initiatives in 2024 and beyond!”
Customers can donate by purchasing products from a specific range curated by Holland & Barrett from which 10p from each product will be donated to Comic Relief. Customers will also be offered the opportunity to donate to Comic Relief at shop till points.
Comic Relief uses entertainment and popular culture to work towards a vision of a world free from poverty.
Samir Patel, CEO of Comic Relief said: “We are incredibly proud to welcome Holland & Barrett on board as our newest partner, marking an exciting start to 2024. We share many of the same passions especially when it comes to helping more people feel the many physical and mental health benefits of getting active, whether that’s in the work we fund or taking part in our fundraising campaigns. We look forward to working with the incredible team at Holland & Barrett to bring our new three-year partnership to life, and together support more people trying to get by in the face of poverty and injustice here in the UK and around the world.”






































































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