Central Co-op partners with Magic Breakfast

charitylinks
Feb 6, 2023
2 min read

Central Co-op is marking Children’s Mental Health Week with an extension of its charity partnership with Magic Breakfast, a charity that promotes learning by providing children and young people at risk of hunger with breakfast, giving them the fuel they need to focus on their education.

The six schools now in the scheme:

Kilburn Junior School in Belper, Derbyshire

Whittington Moor Nursery & Infant School in Chesterfield, Derbyshire

Northfield Road Primary in Dudley, West Midlands

Silkmore Primary Academy in Stafford, Staffordshire

Northfield St Nicholas Primary Academy in Lowestoft, Suffolk

Buswells Lodge Primary in Leicester, Leicestershire

Central Co-op is supporting Magic Breakfast via funding raised from compostable carrier bag sales. This charity support will be in place over the next two years, and the schools are in close proximity to Central Co-op stores, meaning that Central Co-op can educate students on important topics like healthy eating and Fairtrade foods too.

Central Co-op has also provided each of the schools with an annual £300 voucher to spend in their local store to help bolster their breakfast provision.

It actively campaigns for food justice and works with FareShare Midlands and a network of local food banks. It also adds £1 to every Healthy Start Voucher redeemed in store and supports six schools in partnership with Magic Breakfasts.

The Society embraces inclusivity and equality and is a signed-up member to the Business in the Community (BITC) Race at Work Charter. The Society is also a member of Diversity in Retail and it is fully committed to addressing the impacts of climate change by reducing carbon and food waste, increasing recycling and investment in community Sustainable Spaces funded by the carrier bag levy. It recently launched its Malawi Partnership to support farmers and producers in the country through the Co-operative International Trading Development Fund.

It invests a percentage of its trading profit into local communities through its Community Dividend Fund scheme which has seen over £109,769.25 shared out between 121 good causes in 2022.

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