Independent car retailer Motorpoint takes partnership with Run for All up a gear

The UK’s leading independent car retailer, which has been a long running supporter of the not-for-profit events company, has agreed to provide the lead cars for this year’s Asda Foundation Series which runs between April and October. One of the cars comes with a digital clock attached to the roof to help front runners achieve potential record-breaking times. Over 70,000 people, ranging in age from 3 to 86 years old, are expected to participate in runs such as the Burnley 10K, Derby Half Marathon and Sheffield 10K over the next six months as well as the flagship Yorkshire Marathon. Some 11,000 people are expected to run this event alone this year. Eleanor Shakespeare, Marketing Director at Motorpoint, said: “We are delighted to be able to provide Run For All with cars for the 2019 Asda Foundation Series and hope they will guide the series’ elite runners to countless personal bests whilst at the same time inspiring other runners to get involved in the Series and raise lots of money for the charities they are supporting.” Nicola Christian, Sponsorship and Corporate Manager at Run For All, added: “We have a great relationship with Motorpoint and are very happy to have been able to strengthen our partnership with them this year. “Both the cars Motorpoint have provided look fantastic. And one has already guided a runner, Lucian Allison, to achieving the fastest ever time for a 10k in twelve years of Run For All history. It seems that they might prove a lucky charm for our elite runners this year.” To date, Run For All has raised over £7.6m to support children’s and cancer charities in the UK. Additionally, many hundreds of thousands of pounds are raised for other charitable causes by runners every year.

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