Frugi makes first official donation to charity partner and launches search for 2018

Frugi, the UK's organic baby & kids clothes brand, has made its first official donation to Pump Aid, Anna’s Hope and The Sick Children’s Trust via its ‘Little Clothes BIG Change’ initiative.

Frugi has donated £27,986.60 between the 3 charities to date. The ‘Little Clothes BIG Change’ initiative lets customers choose the charity that means the most to them and to receive a donation via their order, or lets them split it between all of them.

Via ‘Little Clothes BIG Change’, Frugi donates 1% of their turnover every year to the Cornwall Wildlife Trust, an orphanage in India and the 3 children’s charities. Over the past 13 years, Frugi has donated over £300,000 to charity.

Applications for its 2017/18’s children’s charity is now open and was launched on 1st March 2017. With the application deadline of 5th April 2017 11.45pm Frugi will be selecting the charity using the following criteria